viewneo smart store modules

A viewneo smart store is assembled from individual hardware modules, each fully integrated with the viewneo software. This page gives an overview of how they work together. Every module is controlled through the event management of the Smart Playlist plugin, and the data they generate can feed viewneo.

The facial-recognition camera is an AI camera system that measures people in a GDPR-compliant way — it stores no image, only anonymous metadata such as count, gender, and age. The set consists of a Logitech camera and a mini PC developed for AI applications, with hardware acceleration for the computationally intensive detection of age, gender, and other characteristics. Typical use: at a supermarket checkout, the screen shows advertising matched to the age and gender profile of the people present. Evaluated with viewneo Analytics, the data shows at which times and at which checkouts there are more male or female, and younger or older, customers.

Three sensor families let a screen react when a customer handles a product. All of them were developed specifically for smart store solutions and are fully integrated with the viewneo software.

Module	How it recognises a product	Typical settings
RFID system	RFID readers connected to a gateway read a tag (sticker) on the product and send its ID to the viewneo cloud	Smart stores, museums, showrooms, trade fairs, training rooms
PWS Pegs	Coat-hook sensors built into a product wall recognise each item to the gram by its weight — no tag needed	Fashion and accessories walls
PWS Shelf	Weight sensors built into a wall carry shelves at the front and recognise which product was placed or removed	Shelved product walls

With RFID, every lift-and-learn scenario is possible: when a visitor moves a product or training object away from, or onto, a specific spot, the screen plays an explanation, a film in context, or a product advertisement. With PWS Pegs, a product description appears each time a garment is picked up — and it does not matter if customers hang it back somewhere else, because the hooks recognise the item by weight rather than by position. PWS Shelf applies the same principle to shelves: the wall knows which product a customer has picked up and can play its explanation or commercial.

The viewneo Smart Plug is an accessory for the viewneo Butler gateway, which controls it over a Zigbee radio signal; the range between socket and Butler is a maximum of 25 metres. With the Butler and the socket, you can switch lamps or motors in response to events — a button press at a table, or the start of a specific piece of content on screen. For example, a product can rotate on a motorised turntable as soon as its commercial is displayed. A classic demo: when a video reaches the point where a model’s hair blows, the Butler turns on the socket and a real fan starts, so it looks as if the on-screen scene moves the air in the room. See all Butler-compatible smart devices.

Each module can be combined with the viewneo Butler, viewneo Analytics, and the Smart Playlist plugin. Every module runs with viewneo Enterprise and the viewneo 4K Signagebox. Combine the camera, sensors, and gateway to build a fully interactive retail experience, or an education exhibit that responds to visitors.

Talk to sales to design a smart store, or browse the viewneo shop.